USD pricing, MXN reality
Most international guests book in USD while costs run in MXN. We price, hedge windows, and reconcile so margin doesn't leak in the FX.
Mexico · Pacific & Caribbean coasts
Run your Mexico property like the global asset it already is.
Fractional revenue management for boutique hotels and STR portfolios on the Pacific Coast and Caribbean — priced in USD, sold in USD, paid in USD where it matters.
Built for owners who think in dollars and operate in pesos.
Benchmarks · MX
What we move
- RevPAR YoY
- +24.8%
- Sample ADR
- $268 USD
- Direct booking share
- 38%
All figures in USD
Local signals
What actually moves the needle here.
Demand, distribution and guest behavior are not the same in every market. These are the patterns I work with day to day.
High-season anchors
Christmas/NY, Spring Break, Semana Santa and US holiday weekends drive 50–70% of the year. The shoulder is where revenue management pays for itself.
OTA mix that fits the market
Expedia, Booking.com, Airbnb and Vrbo each behave differently here. We rebalance instead of defaulting to one channel.
Direct booking, in two languages
A clean direct funnel in English and Spanish typically lifts direct share 15–25 points within a year. We build the funnel, then defend it.
Operating context · MX
The realities I plan around, so you don't have to learn them the hard way.
- 01Hospedaje and lodging tax handling varies by state (Quintana Roo, BCS, Jalisco, Oaxaca). We make sure the rate the guest sees matches what hits the books.
- 02Local STR regulation is tightening in Tulum, CDMX and parts of BCS. We design distribution that doesn't depend on a single risky channel.
- 03Operations are usually bilingual and often spread across owners abroad, GMs on-site, and remote ops. Cadence and reporting are built for that reality.
Channels we runBooking.comExpediaAirbnbVrboHotels.comDirect
Where we work
Active in the following destinations.
Pacific CoastRiviera MayaTulumLos CabosPuerto VallartaSayulita & San PanchoMéridaOaxaca Coast
Not on the list? Reach out — if the fit is right we'll say so, and if not, we'll be honest about it.
Start / 01
Ready to professionalize your revenue operation?
30-minute intro call. No pitch deck. You'll know within 15 minutes if we're the right fit.